Five major expectations for the agricultural machinery market in 2025

2025/01/10 09:48

The agricultural machinery market is an important support for agricultural modernization, and its development directly affects the production efficiency and competitiveness of China's agriculture. With the high attention paid by the country to agricultural modernization and the introduction of a series of policies, the agricultural machinery market will usher in more development opportunities. Looking ahead, the agricultural machinery market in 2025 will present a series of positive changes and trends.


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The policy environment continues to improve

Policies are an important factor in promoting the development of the agricultural machinery market. In recent years, the government has introduced a series of policies to support the development of the agricultural machinery market, including agricultural machinery purchase subsidies and support policies for the agricultural machinery circulation industry. These policies provide strong guarantees for the healthy and stable development of the agricultural machinery market.

1. Comprehensive implementation of agricultural machinery purchase subsidy policy

The agricultural machinery purchase subsidy policy is an important policy introduced by the government to encourage farmers to purchase advanced and applicable agricultural machinery. In 2025, the new three-year agricultural machinery purchase subsidy policy will be fully implemented. This policy not only covers a variety of agricultural machinery, but also provides classified subsidies based on the performance and applicability of the machinery, enabling farmers to obtain more benefits when purchasing agricultural machinery. In addition, the implementation of subsidy policies has also promoted competition in the agricultural machinery market, driving technological innovation and upgrading of agricultural machinery products.

2. Strengthen support policies for the agricultural machinery circulation industry

In addition to the agricultural machinery purchase subsidy policy, the government has also introduced a series of policies to support the development of the agricultural machinery circulation industry. These policies aim to improve the business environment of the agricultural machinery circulation industry and enhance the competitiveness of enterprises. For example, the government will increase localized debt resources to support the infrastructure construction and technological innovation of agricultural machinery circulation enterprises. At the same time, the government will also introduce a series of measures to reduce the operating costs of enterprises and improve their profitability. The implementation of these policies will provide strong guarantees for the healthy and stable development of the agricultural machinery circulation industry.

3. Other measures to optimize the policy environment

In addition to the above policies, the government will continue to optimize the policy environment of the agricultural machinery market. For example, strengthening the supervision of the agricultural machinery market, cracking down on counterfeit and inferior products, and protecting the legitimate rights and interests of consumers. At the same time, the government will also strengthen the informatization construction of the agricultural machinery market, improve market transparency and fairness. These measures will provide strong support for the healthy and stable development of the agricultural machinery market.

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Steady growth in market demand

Market demand is an important driving force for the development of the agricultural machinery market. With the acceleration of agricultural modernization and the increasing demand for mechanized operations among farmers, the demand for agricultural machinery in the market will continue to grow.

1. Increased demand for agricultural modernization and mechanization

Modernization and mechanization of agriculture are important directions for the development of agriculture in China. With the increasing emphasis on agricultural modernization and mechanization by the country, the demand for agricultural machinery market will continue to grow. It is expected that by 2025, the scale of China's agricultural machinery market will grow to 599.7 billion yuan, reflecting that the market is in a steady growth process. This is mainly due to the acceleration of agricultural modernization and the increasing demand for mechanized operations among farmers. With the deepening of agricultural modernization, farmers' demand for efficient, intelligent, and environmentally friendly agricultural machinery products will continue to increase, providing broad space for the development of the agricultural machinery market.

2. Increased demand for updates and replacements

In the agricultural machinery market, the demand for upgrading and replacement is also an important factor driving market growth. As the service life of traditional agricultural machinery products gradually expires, farmers' demand for updates and replacements will continue to increase. Especially for traditional agricultural machinery products such as large and medium-sized tractors and corn harvesters, the demand for upgrading will be the main focus in 2025. The upgrading of these products will drive the growth of the agricultural machinery market and bring new development opportunities for agricultural machinery enterprises.

3. Personalized and diversified demand growth

With the increasing demand of farmers for agricultural production efficiency and quality, the demand for personalized and diversified agricultural machinery products will continue to grow. For example, agricultural machinery products tailored to different regions, crops, and operational needs will increasingly be favored by farmers. The emergence of these products will promote the segmentation and diversified development of the agricultural machinery market, providing more market opportunities for agricultural machinery enterprises.

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Technological innovation and product upgrading

Technological innovation and product upgrading are important factors driving the development of the agricultural machinery market. With the continuous advancement of technology and the intensification of market competition, agricultural machinery enterprises need to continuously invest in research and development, and launch more advanced, efficient, and intelligent agricultural machinery products.

1. Improved level of intelligence and automation

Intelligence and automation are important development directions for agricultural machinery products. Future agricultural machinery products will place greater emphasis on the application of intelligence and automation, achieving precise operations and efficient management through the integration of advanced sensors, control systems, and artificial intelligence technology. For example, intelligent agricultural machinery can provide farmers with scientific planting suggestions and management plans by monitoring soil moisture, crop growth, and other data in real-time. Meanwhile, intelligent agricultural machinery can also achieve functions such as autonomous driving and remote monitoring, improving operational efficiency and quality.

2. Development of new energy, energy-saving and environmental protection technologies

New energy and energy-saving and environmental protection technologies are another important development direction for agricultural machinery products. With the continuous improvement of environmental awareness and global attention to climate change issues, agricultural machinery enterprises need to pay more attention to the energy consumption and environmental performance of their products. Future agricultural machinery products will increasingly adopt new energy technologies, such as electric and hydrogen clean energy, to reduce pollution and damage to the environment. At the same time, agricultural machinery enterprises will also strengthen the energy-saving and environmental protection design of their products, improve their energy efficiency and environmental performance.

3. Application of new materials and new processes

The application of new materials and processes is also an important factor in promoting the upgrading of agricultural machinery products. With the continuous advancement of technology and the emergence of new materials, agricultural machinery enterprises can use more advanced, efficient, and environmentally friendly materials and processes to manufacture agricultural machinery products. The application of these new materials and processes will improve the performance and reliability of agricultural machinery products, reduce production and maintenance costs, and provide farmers with higher quality and efficient agricultural machinery products.

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Adjustment and optimization of industrial structure

Industrial restructuring and optimization are important means to promote the development of the agricultural machinery market. By adjusting the industrial structure and optimizing resource allocation, the competitiveness and sustainable development capacity of the agricultural machinery market can be improved.

1. The process of collectivization and intensification is accelerating

Collectivization and intensification are important directions for the structural adjustment of the agricultural machinery industry. By means of mergers and acquisitions, an industrial system and cluster with large enterprises as the leading players and small and medium-sized enterprises as supporting partners can be formed, which can enhance the overall strength and risk resistance of the agricultural machinery industry. Meanwhile, collectivization and intensification can also promote technological innovation and industrial upgrading, driving the development of agricultural machinery products towards high-end, intelligent, and green directions.

2. Improve the industrial chain

Improving the agricultural machinery industry chain is an important measure to promote the development of the agricultural machinery market. By strengthening cooperation and collaborative development between upstream and downstream enterprises, a complete industrial chain and supply chain system can be formed, which can enhance the overall competitiveness and sustainable development capability of the agricultural machinery market. For example, strengthening the research and production of agricultural machinery components, improving the quality and performance of components; Strengthen the construction and improvement of agricultural machinery sales and after-sales service network, improve service quality and efficiency, etc. These measures will promote the healthy and stable development of the agricultural machinery market.

3. Policy support and guidance

The government plays an important role in the adjustment and optimization of industrial structure. The government can guide and support agricultural machinery enterprises to adjust and optimize their industrial structure by formulating relevant policies and plans. For example, introducing relevant policies to encourage corporate mergers, reorganizations, and technological innovation; Provide policy support such as financial subsidies and tax incentives; Strengthen industry supervision and market access management. The implementation of these policies will provide strong guarantees for the healthy and stable development of the agricultural machinery market.

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Acceleration of internationalization process

The acceleration of internationalization is an important trend driving the development of the agricultural machinery market. With the continuous development of globalization and international trade, agricultural machinery enterprises need to actively expand their international markets and enhance their international competitiveness.

1. Expansion of export markets

The export market is an important way for agricultural machinery enterprises to expand their international market. With the continuous improvement of China's agricultural machinery strength and the continuous expansion of the international market, the export volume of agricultural machinery products in China will continue to grow. Especially for some developing countries and regions, China's agricultural machinery products have the advantages of high cost-effectiveness and strong applicability, and will be increasingly favored by more and more customers. At the same time, as China's agricultural machinery enterprises continue to strengthen brand building and technological innovation, the international competitiveness of China's agricultural machinery products will also continue to improve.

2. Strengthening international cooperation

International cooperation is an important means to promote the development of the agricultural machinery market. By strengthening cooperation and exchanges with international agricultural machinery enterprises, advanced technology and management experience can be introduced to improve the technical and management level of China's agricultural machinery enterprises. Meanwhile, international cooperation can also promote market development and resource sharing, accelerating the internationalization process of the agricultural machinery market. For example, participating in international agricultural machinery exhibitions and carrying out international cooperation projects are effective means to promote international cooperation.

3. International talent cultivation

International talents are a key factor in promoting the internationalization process of agricultural machinery enterprises. In order to cultivate more international talents, agricultural machinery enterprises need to strengthen talent cultivation and introduction work. For example, by collaborating with internationally renowned universities and research institutions to introduce high-end talents and advanced technologies; Strengthen internal training and management, improve employees' comprehensive quality and international vision, etc. These measures will provide strong support for the internationalization process of agricultural machinery enterprises.

Author: My Farm

Source: Agricultural Machinery Information Network

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